General Mills A Brand That Is Known All Around The World

General Mills is a brand that is known all around the world. They are the creators of fourteen different brands which include baking products such as Pillsbury, meals such as Betty Crocker, vegetables such as green giants, and yogurt such as Yoplait. As one can see, General Mills is one of the top companies that produce food in the U.S and in 70 other countries which include Australia, and Canada. They strive on their brands being known for the quality which goes back to 1880 when they first received the Gold Medal Flour award. Still to this day General Mills Gold Medal Flour has remained number 1 in selling their brand flour in the United States. Altogether General Mills has made an exceptional name for themselves and all of their products. One product in particular is â€Å"the leader in the mulit- billion dollar U.S. yogurt category.† This spectacular product is Yoplait Yogurt. In fact, one can go into any grocery store and chances are you will see Yoplait in their dairy section. Yoplait has over 25 different types of yogurt for one to choose from. For example they have original, lactose free, light, and Greek 100 yogurts to offer. A considerable amount of time and effort goes into ensuring that all of Yoplait’s products are exceptional and making food safety the core of everything they do. This research for their products takes place at their Minneapolis, Minnesota headquarters. They currently have an HACCP process with NASA that overlooks the production and was started 30Show MoreRelatedMarketing Plan For Kelloggs Cereal1340 Words   |  6 PagesCereal Brands in Our Culture Cereal in America has become a completely different product from cereal in other countries. America’s top cereal brands don’t aim for consumers to just have a delicious breakfast, they aim for much more and each at specific targets. The focus of this report will be revolved around three specific brands of cereal sold in America. Kellogg’s brand cereal will be covered first. Following, General Mills will be covered. Finally, a brand not so much known though advertisementRead MoreThe Cereal Industry Essay1429 Words   |  6 PagesSummary: The cereal market is a booming industry. It has been around for over one hundred years and continues to attract millions of customers’ everyday. The market structure of the cereal industry is an Oligopoly. This is because there are four large firms, Kellogg, General Mills, Post, and Quaker Oats, which dominate the industry. There are also a few small firms who are involved in the cereal industry as well. The cereal industry targets all different age groups from young kids to adults. They alsoRead MoreGeneral Mills : An Organization2086 Words   |  9 PagesGeneral Mills is one of the major producers in consumer foods and it started off in 1866 with two flour mills (General Mills). In 1928 the company merged several smaller milling companies together to create packaged food and began to form the company that it is today (General Mills, Inc.). General Mills has not shied away from selling, acquiring and establishing new brands to stay competitive in the global markets (*). In the past, General Mills has tried selling not just food but toys, jewelryRead MoreThe Pearl River Valley1481 Words   |  6 PagesBOGALUSA is located in southeastern Louisiana, approximately 45 miles north of New Orleans, in what is known as the Pearl River Valley. Its name is taken from the Choctaw people who inhabited the regi on before white people entered the area at the turn of the twentieth century. In Choctaw language the words bogue lusa means dark or smoky waters, which describes the flowing creek that runs through the middle of the city. During the 1960s, Bogalusa was, and remains, the largest municipality in WashingtonRead Moreready to eat breakfast industry6266 Words   |  26 PagesReady-to-Eat Breakfast Cereal Industry in 1994 (A) 1 All is not well in the land of Tony the Tiger. In early 1994, the ready-to-eat (RTE) breakfast cereal industry had reached a critical turning point in its evolution. In an industry historically characterized by stability and above average profitability, slowing demand growth and a surge in private label sales threatened to undermine the dominant positions of the Big Three: Kellogg, General Mills, and Philip Morris. The 1993 year-end statisticsRead MoreTaking a Look at Nike Inc.974 Words   |  4 Pagessporting brand in the world, netting in revenue of $25.3 billion in 2013. Nike, Inc. wholly-owns the following seven footwear and apparel companies that specialize in different sports: Nike Brand, Cole Haan, Converse, Hurley International LLC, Umbro, Nike Golf, and Jordan Brand. The company has expanded into nearly 600 factories with 800,000 workers in 46 countries. Nike aims to deliver value to their shareholders by establishing several key profitable products. They focus on the Nike Brand and BrandRead MoreGeneral Mills and Yoplait Analysis3473 Words   |  14 PagesProposal In 1860, General Mills entered the market as a flour producer that revolutionized the industry by producing flour that had superior baking properties. Great customer satisfaction coupled with their ability to maintain quality enabled them to develop other products that were not considered agricultural commodities. By the 1960s, they were marketing beloved childrens products that included Play-Doh, Easy Bake Ovens, Spirograph, Monopoly and Nerf balls (General Mills, website). The popularityRead MoreKraft Foods Essays3103 Words   |  13 Pagesbeverage industry. Kraft Foods has a strong brand image and product innovation. The company also shows a strong distribution network. However, the company’s shows a decline in profitability. Nevertheless, Kraft foods would benefit greatly by reconstructing products for consumers interested in health benefits. Going further with their beverage products will also increase revenue. Competition Kraft Foods competes with companies such as Nestle, General Mills, Coca Cola, and Pepsi Co. Since Kraft providesRead MoreCase Study-General Mills Inc.3110 Words   |  13 PagesGenera2013 Case Study 1: General Mills Inc. Understanding Financial Statements Group 5 Summary This case overall probes into 3 basic financial statements of the company and management’s view as well as auditors comments on it. It teaches about how business ethics and corporate governance works. Case study encouraged us to closely probe into each statements and line items and make us understand it. Few highlighted learning’s are preparation of common-size financial statements, understandingRead MorePorters 5 on Kraft Foods1703 Words   |  7 PagesRevenue 49 billion Second largest company behind nestle Employs 125,000 Its five brands are divided into 5 main sectors snacks,beverages,grocery,and convient meals Sanja khosia is the president of kraft His 7 step bussiness model is to drive growth is DISCOVERY: find out what works STRATEGY: focus through lenses VISION: find a simple hook EXECUTION: clarify and deligate ORGANIZATION: build collaborative networks METRICS: manage numbers and tell stories Headquartered in Northfield,

Film The Stage Of Innovation - 1296 Words

Every media goes through a life cycle starting in innovation. Film has been around since the 1800s and now, in 2015, it is in its adaptation stage. Like many other markets of media, film peaked when it was making the most money and everyone’s attention was on it and eventually declined when a new media became popular. From being completely new and innovative to repetitive and niche-oriented, the art of film has lasted over 100 years. During the mid to late years of the 19th century, a new form of entertainment emerged. Film entered the stage of innovation. New marketing and technological innovations developed for film to become the art it is today. In the 1830s, Joseph Plateau designed the Phenakistoscope. This device had a picture in the middle of a wheel made with mirrors and small openings. When spun, the Phenakistoscope made the picture appear to move. The name changed to Zoetrope in the 1860s and producers advertised the product as an accessory every home needed (Dixon Foster, 2008). Later inventions that preceded the first motion picture camera include: Henry Du Mont’s Omiscope, Henry R. Heyl’s Phasmatrope, Eadweard Muybridge’s Zoà ¶praxiscope, Etienne-Jules Marey’s fusil photographique and Eastman Kodak’s chronophotographs (Parkinson, 1996). With a design by Thomas Edison, William Kennedy Laurie Dickson built the first modern movie camera, the Kinetograph, in 1890 (Dix on Foster, 2008). In 1895, Auguste and Louis Lumià ©re patented the Cinà ©matographe, a machine thatShow MoreRelatedFilm : The Stage Of Innovation1067 Words   |  5 PagesDuring the mid to late years of the 19th century, a new form of entertainment emerged. Film entered the stage of innovation. New marketing and technological innovations developed for film to become the art it is today. In the 1830s, Joseph Plateau designed the Phenakistoscope. This device had a picture in the middle of a wheel made with mirrors and small openings. When spun, the Phenakistoscope made the picture appear to move. The name changed to Zoetrope in the 1860s and producers advertised theRead MoreKodak Vs. Digital Photography825 Words   |  4 PagesIn consumer film photography, Kodak was clearly the market-leading incumbent. Based on the information provided in the case it was certainly possible for Kodak to have become the leader in consumer digital photography if they had followed the actions desc ribed below. Kodak’s top management and its internal research team had anticipated the threat from the digital photography to their film photography business way back in 1980s. In fact, Kodak introduced the world’s first electronic image sensorRead MoreCase Study: â€Å"the Hollywood Film Industry and the Role of Knowledge Network Organization†700 Words   |  3 Pagesadvantages of independent film making. New faces have been introduced. Actors can step outside typical typecast roles. Based on one’s creativity. Low-budget film making. Allows the artist to circumvent excessive studio control on their projects Directors can craft their own unique vision. Writers can often see their scripted vision through the entire development process. Did not have permanent staff and would bring people together to make a film on short term contract basisRead MoreThe Decline Of The Film Industry Essay1360 Words   |  6 Pages Like other major innovations such as the automobile,  electricity,  chemicals and the airplane,  cinema emerged in most Western countries at the same time.  As the fundamental form of industrialized entertainment,  it was very pervasive. From the 1910s onwards,  each year billions of cinema tickets were sold and consumers who did not regularly consult the cinema became a minority.  For examples,  in Italy,  the film industry was the fourth largest export industry before the First World War,  but today hardlyRead More The Impact of Digital Technology on the Film Industry Essay1626 Words   |  7 PagesThe Impact of Digital Technology on the Film Industry The purpose of this research assignment is to put forward a convincing argument in how digital technology in the last four years have completely revolutionised the whole film industry. This thesis will attempt to focus on the main disciplines of film making and the impact that technology has had on each area. Firstly, this article will look at recent changes in the pre-production area of film making followed by what new equipment and storageRead MoreEssay on Film Realism965 Words   |  4 PagesComplete Film The introduction of sound films in the late 1920’s was a divisive issue among those involved and interested in the emerging motion picture industry. Even though it wasn’t the sudden breakthrough it is often perceived to be, the addition of sound and voice to mainstream cinema revolutionized movie making and led to conflicting viewpoints as to whether or not this innovation was a positive progression for film as an art and as an industry. While the addition of sound to films was generallyRead MoreFilm Analysis Of Citizen Kane1143 Words   |  5 PagesCitizen Kane was rife with innovations in cinematic technique and introduced many new and unique aspects of mise-en-scà ¨nà © that would thrive in films to come. Orson Welles was a young visionary whose career had been limited to stage production and radio until his first film, Citizen Kane. Uniquely, as someone new to the film industry, he retained full creative control of his very first project, co-writing, producing, directing, and starring as Kane himself. This unfounded level of trust for a newcomerRead MorePostwar America: The Golden Age of Television Essay1255 Words   |  6 Pagesthe four main television networks that ran stations with regular programming taking place. (Television, 2003) While regular television programming was a new innovation, the television itself had been commercially available for over twenty years prior to the 50s. It was conceived b y many worldly innovators and went through several testing stages before it was finally completed in the late twenties. The three main innovators were Niplow - who first developed a rotating disk with small holes arrangedRead MoreHistorical Analysis of the Movie, Citizen Kane Essay1699 Words   |  7 Pagesground-breaking work. In narrative structure and film style, Welles challenged classical Hollywood conventions and opened a path for experimentation in the later 1940s. Gregg Toland’s deep-focus cinematography and Welles’ use of low-key lighting are often discussed aspects of the movie. True, these were areas of innovation, but when watching the movie in class I was particularly struck by the use of camera movement, or â€Å"mobile framing† as described in Film Art. In this historical analysis, I will takeRead MoreThe Era Of The Roaring Twenties1623 Words   |  7 Pages1920s to today. One of the several impacts that influenced America drastically in the 20 s to today, was the boom in feature movies/the movie industry. Things that it greatly impacted, was our culture, lifestyle, career field, and our technological innovation. The creation of motion pictures, movies with sound, and talkies had an immense alteration on society’s entertainment. One thing that movie entertainment fulfilled was attracting people to the big screen. For example, I can introduce this quote:

Family and Consumer Behavior free essay sample

Therefore, not only do we have to study and do research about individual consumers but we also have to consider groups of people such as families and the influence of their members on others within the group. â€Å"Today in the United States, 68 percent of the 111. million household are families. According to many sources, the family remains the central or dominant institution in providing for the welfare of its members and is the major household consumer and consuming unit† (Schiffman and Kanuk 2007, 347). We will write a custom essay sample on Family and Consumer Behavior or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This means the family is a notable consuming unit if not the most important one. â€Å"Although families sometimes are referred to as households, not all households are families. For example, a household might include individuals who are not related by blood, marriage, or adoption, such as unmarried couples, family friends, roommates or boarders. However, within the context of consumer behavior households and families usually are treated as synonymous, and we will continue this convention† (Schiffman and Kanuk 2007, 347). Consequently, groups of people who interact to accomplish either individual or mutual goals may be considered as a unique consuming unit even if they are not related by blood, marriage or adoption. Thus, The research process would be the same. Families can be divided in three main types: the married couples, the nuclear family and the extended family.

Social Aspects of Heart Transplants free essay sample

An introduction to the history of heart transplants and a study of the social issues surrounding them today. Heart transplants have become a modern medical practice today thanks to improved techniques and drugs to suppress the immune system so that the body will not reject the new heart. This may seem like a medical miracle, but there are those who disagree. The advent of heart transplants has given rise to several social issues and the paper discusses several of them such as psychological issues, issues with consent from the donor family, prioritizing of patients according to social status, an organ black market, and cloning. Organ transplants and other new techniques being researched will someday improve the lives of those for which time has run out. This new technology is a blessing for the patients who receive it, but is also a source of social and moral dilemma. Each technique has its own associated problems and the solutions are currently few. We will write a custom essay sample on Social Aspects of Heart Transplants or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page There are some issues which society may never resolve such as the religious issues involving heart donation or stem cell research. There are many issues involved with heart transplants. We also may never know if the stories are actually true about black market organs and corrupt doctors. It is doubtful that any of these people will actually confess. Heart transplants bring bring the promise of new life, but they also bring the promise of many more years of social debate.

Witness report free essay sample

What method of evangelism did you use and how did you start the conversation? I used the Friendship method; I was drawn to that method because of the person in which I choose to witness to. My son was not my first choice, but it happen Just as it was supposed to. I questioned the friendship method at first, but I came to understand friendship was Just a metaphor for friends, family, stranger, and anyone else whom could fit into that category. I picked my son, because I felt he was he right person at that moment to witness to.He and I were engaged in a conversation about angel. Not the angel who are in Heaven, but the angel which there was a TV show that he and I use to love to watch once upon a time. Anyway, he was watching the DVD of the show In his room. We will write a custom essay sample on Witness report or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page There was a part that triggered his curiosity, so he came to ask me a question about It. I knew that was my opportunity to witness to him since he was already on the page about demons. I asked my son what if all of that was true about what was going on in the show, he said some of it is true. I asked him what part he thinks is true, he responded.The part when angel lost his soul. I asked him if angel lost his soul for real what would happen. He said they showed what would happen on the show, angel became a beast named Angels. After that answer, I asked him, can I share something with you, he said share what? How good God is. God is a good God; He is always there for you and me. He will give you everything your heart desire, all you have to do is ask. All he asks for in return is your love and devotion to him and only him. He said, you always ask me that. Then, I seed him do he believe Jesus died on the cross for our sins, he answered yes. Do you ever think about Glenn your life to the Lord? I began to tell him; remember when I told you I received Christ as my savior? It was a life changing experience for me; all kinds of doors have open for me. God can do the same for you if you are willing to give Him a chance. Step out on faith, because faith comes from what is heard and what is heard comes by the preaching of God. It depends on how you hear. Faith comes by hearing only if you have the right attitude. I told my son you can confess our sins right her right now.I also told him, I love the Lord and I can and will praise him anywhere, because he is that good to me. PART TWO What was the reaction (questions/comments/statements) of the unbeliever? My son reaction to what I said to him was like always, he gave me all the reasons why he could not totally commit to God at this time. One thing he said really shocked me because he never said It before. He began to say, I am saved. I talk to God all the time not only to ask for things, but to talk to him Just to see how he Is doing and whether or not I am making he right decision about things.I told my son that Is good, but that does not make you save. You have to go though the Son in order to see the Father. He knew what he is still saved, he Just does not have the Baptism of the Holy Spirit. Right now he feels he is too young to have the full package. I told him you are never too young to serve God. If He comes back today you will be lost. You are old enough now that you carry your own sins. I cannot go for you. You have to do that all by yourself. He said he knows that too. He is not ready to commit his life at this time. Witness Report free essay sample â€Å"Witness Report† PART ONE – What method of evangelism did you use and how did you start the conversation? The method of evangelism that I used was the Apostles Evangelism. The reason why I choose this type of evangelism is because it gives the entire plan of salvation including the baptism. This plan of salvation gives scriptures throughout not just one particular book in the bible. We had a teenager to come and visit our church and I knew by one of the members that the teenager has had some difficult situations in her family life and all she had left is to try Jesus. The member wanted me to talk with the teenager about salvation. I started the conversation out by asking, â€Å"Have you received the Holy Ghost since you believed? † Some situations one has to be very direct and this one of these situations. The teenager stated she has not received the Holy Ghost. We will write a custom essay sample on Witness Report or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I then asked if she has been baptized in Jesus name. The teenager stated that she has not; various scriptures in Acts were read to her. There are other scriptures to back up the book of Acts such as I Corinthians, Romans and Galatians but time and the situation did not permit to go into other books of the Bible. PART TWO – What was the reaction (questions/comments/statements) of the unbeliever? The reaction of the teenager was a little confused but interested in what I had explained to her. The teenager had seen the others dancing and speaking in unknown tongue so I believed she wanted that same type of joy. She wanted to know about the Holy Ghost. I began to explain what the Holy Ghost was and gave her scripture. I told her the evidence that she has the Holy Ghost is that she would speak in an unknown tongue; but no one could give her this but the Lord. She also wanted to know what she had to do in order to receive the Holy Ghost. I explained to her all she needed to do is just believe; she did not have tarrying around the altar as I once did. I told her Hallelujah is the highest praise if she wanted to do that she could or began to just thank the Lord for what he has already done in her life. The teenager began to say, â€Å"Hallelujah†. PART THREE – How did you conclude the conversation in order to follow up? We began to tarrying with the teenager and she finally received the gift of the Holy Ghost. The teenager realized that she was speaking in tongues and announced it to the church. We began to rejoice because another soul has been added to the kingdom; not so much the church in which so many people forget these days. She has not been baptized as of yet but she is waiting to do the next step. We are renting a building that does not have a pool but we will be baptizing her very soon at another facility. I had already read to her Acts 2:38 and some other scriptures explaining about the baptism. We gave her a welcome packet which included a brochure, calendar magnet, business cards and a postcard that have all of the church information in the packet. The following Sunday; she received a certificate giving her the date that she received the Holy Ghost so that she can remember that special date she was born again. The teenager also joined the church and has been coming faithfully in spite of the struggles that are going on her family life.

A Guide to Writing an Essay Outline

A Guide to Writing an Essay OutlineMany students find it difficult to create a good essay outline, even if they know how to write well. So they give up and they start looking for tips. Here are a few tips that will help you get started.Start by writing a brief outline. This is not a rule, but a suggestion that you might want to follow. If you don't have time to write an outline, then you should really take a look at the sample outline below. You can use the sample outline to help you get a general idea of what kind of outline to follow.Next, think about the outline that you will use to complete your assignment. You will need to remember certain details about the topic of the paper and include them in your outline. Try to make sure that the outline includes all of the important details.What else is there to write? In addition to the summary of the topic, include a paragraph about any questions you might have and give some information about your advisor. Another great tip for those who are writing a paper about a topic that is outside their expertise is to write a note about the topic and have a summary of your qualifications. The summary should also include your name and contact information.By now you may be asking, 'What should I do after I create my outline?' The answer is to follow your outline, and then you will need to add your own comments to it. After completing the outline, you can then focus on the more important parts of the paper. Those important parts include writing the paper, editing it, and submitting it to the right publication.One good idea for those who are writing an essay about their own experiences is to write a brief description of the experience. If you don't have much experience with the topic, then you might want to read up a bit on it. Also, this will give you an idea of the scope of the project and how much information you should include.Your outline is just one way to get started. There are several other tips and techniques that you c an use to help you become more organized, which will help you to complete the project more quickly. Don't give up and just wait for your assignment to be finished!

Free Essays on Alcohol And The Effects On The Body

Consuming alcohol has both a negative and a positive effect on the body. Most people when they think of drinking alcohol, only think of the bad things it does to one's body. But alcohol isn't always bad for a person. It does have some positive effects. The Old and the New Testament mention the benefits of drinking 191 times. At the turn of the century, there was evidence that moderate intake of alcohol was associated with the decrease of heart disease. It has been proven from 1900-1986 that moderate drinking showed a reduction in cardiovascular disease and coronary artery disease. This is very important because heart disease is the number one cause of death in the United States. Heart disease kills about one million Americans each and every year. This came from the Nutrition Committee of the American Heart Association. Alcoholism is a chronic disease, progressive and often fatal; it is a primary disorder and not a symptom of other diseases or emotional problems. The chemistry of alcohol allows it to affect nearly every type of cell in the body, including those in the central nervous system. In the brain, alcohol interacts with centers responsible for pleasure and other desirable sensations. After prolonged exposure to alcohol, the brain adapts to the changes alcohol makes and becomes dependent on it. For people with alcoholism, drinking becomes the primary medium through which they can deal with people, work, and life. Alcohol dominates their thinking, emotions, and actions. The severity of this disease is influenced by factors such as genetics, psychology, culture, and response to physical pain. Moderate drinkers live longer than those you totally abstain from drinking and those who drink heavily. A Harvard study found the risk of death from all causes to 21-28% lower among men who drank alcohol in moderation as compared to those who did not drink any alcohol. Moderation would be described as one to thre... Free Essays on Alcohol And The Effects On The Body Free Essays on Alcohol And The Effects On The Body Consuming alcohol has both a negative and a positive effect on the body. Most people when they think of drinking alcohol, only think of the bad things it does to one's body. But alcohol isn't always bad for a person. It does have some positive effects. The Old and the New Testament mention the benefits of drinking 191 times. At the turn of the century, there was evidence that moderate intake of alcohol was associated with the decrease of heart disease. It has been proven from 1900-1986 that moderate drinking showed a reduction in cardiovascular disease and coronary artery disease. This is very important because heart disease is the number one cause of death in the United States. Heart disease kills about one million Americans each and every year. This came from the Nutrition Committee of the American Heart Association. Alcoholism is a chronic disease, progressive and often fatal; it is a primary disorder and not a symptom of other diseases or emotional problems. The chemistry of alcohol allows it to affect nearly every type of cell in the body, including those in the central nervous system. In the brain, alcohol interacts with centers responsible for pleasure and other desirable sensations. After prolonged exposure to alcohol, the brain adapts to the changes alcohol makes and becomes dependent on it. For people with alcoholism, drinking becomes the primary medium through which they can deal with people, work, and life. Alcohol dominates their thinking, emotions, and actions. The severity of this disease is influenced by factors such as genetics, psychology, culture, and response to physical pain. Moderate drinkers live longer than those you totally abstain from drinking and those who drink heavily. A Harvard study found the risk of death from all causes to 21-28% lower among men who drank alcohol in moderation as compared to those who did not drink any alcohol. Moderation would be described as one to thre...